Google Analytics

Step 1 – Setup Google Analytics for your website

Visit https://analytics.google.com (using jefferyjjensen@gmail.com)

Admin (bottom left corner) -> Create (top left corner) -> an account (barefootbetters.com)

Create a property – www.barefootbetters.com

Business Details – Shopping

Business Size – Small – 1 to 10 employees

Choose your business objectives: Leads, Sales, Traffic, User engagement & retention

Set up your web stream

Copy the Measurement ID (will paste the value in the WordPress plugin settings below in step 3)

Step 2 – download Google Analytics for WooCommerce or just install from WordPress Dashboard -> Plugins and search for “google analytics for woocommerce”

Step 3 – Plugin Settings

Enger the Google Analytics Tracking ID

Step 4 – Reports

Life cycle -> Traffic Acquisition – where your traffic is coming from and how it is converting

Engagement -> Landing Page – which landing pages on your website perform the best?

Product Specific Reports -> which products are selling the best and where are the sales coming from?

Reference

1. Google Analytics for WooCommerce
2. How To Create A Profitable Online Store
   • Basic Google Analytics And Practical Stats To View

SEO

1 of 4 On Page Optimization

Use ahrefs to identify the keywords to use in the 1) Title Tag, 2) Meta Description, and 3) Header Tag (H1).

Title Tag

Always put your targeted keyword at the beginning of your title tag.

Meta Description

Header Tag (H1)

Reference

1. Shopify SEO For Beginners: How To Rank Your Ecommerce Store In Google (FAST) by Steve Chou
2. On Page SEO For Ecommerce Stores – Create A Profitable Online Store